Jesse Owens
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Jesse Owens

Mirage Disappeared

Suspension came in force when the player was banking on the career graph. The man who had taken the world by storm was effectively kicked out of the sport. But for Americans he was still their hero. Jesse received a warm welcome from the people. Anxious people crowded the streets to see their hero. People rushed to seek his autograph.

 
 


"I was taught at a very early age by my coaches that even though ours was a social structure, which prohibited people from mingling and eating and living and riding together, that eventually things would change through deeds. I thought then about those things because when I came back after all the stories about Hitler and his snub. I came back to my native country and I couldn’t ride in the front of the bus, I had to go to the back door, I couldn’t live where I wanted. Now, what’s the difference ? I wasn’t invited to shake hands with Hitler, but I wasn't to be invited to the ‘White House’ to shake hands with the President either." These were the words of Jesse entangled in dilemma of the dreams he made true and practically what the world came to him in return.

Inverse Ratio Money Popularity :

But bread still haunted him, as no one offered him a job. With a daughter and another child on the way, Jesse was desperately in need of a job. Finally, he managed to get a job as a playground instructor for a modest amount of $ 30 a week. This Olympic hero laid his hands on various works, which fetched him good money but simultaneously also damaged his reputation. There came a time when people started saying that Jesse kicked off his sports career for money.

People had reasons to say so. Racing with a horse, motorcycles and automobile were a few such acts, which downgraded his image. These activities earned him handsome money and high-class life-style. Jesse made a statement for these activities as, "I sold myself into a new kind of slavery." But those who disliked slavery and liked Jesse were not convinced by it as he had accepted the slavery and was not forced to. Jesse seemed to make his life better without being concerned about what the world around thought. He seemed to grab the opportunities that improved his life. This was the reason that he allowed to let his name turn millions. Shortly, Jesse Owens Dry Cleaning Stores were booming around. Jesse was enjoying the cash flowing in without taking any personal interest in the administration and soon negligence bore fruits. In 1939 came a court summons. The partners flew away and he was declared bankrupt with $ 55,000 in debt. These were among the few mistakes he committed.

William Baker said in his biography that though he was bankrupt, insolvency was never seen in his lifestyle. He bought a brand new Buick and kept a fabulous wardrobe for himself and his wife. He also associated himself with Ford Motor Company as a personnel director of black workers.

This job took him out of news. Jesse as an athlete, could not keep himself away from sports and track. And after World War II in 1948, he produced an exhibition long jump leaping 25 ft 11inches. And ran effectively the distance of 100 yards in 9.8 seconds as late as 1955.


Changing’ 50s

The 50s started turning things around for Jesse. Associated Press voted him ‘the greatest athlete of half century’. These were the years he made thoughtful moves. He realized that he had always loved youngsters and would love to do something for them. Soon he got engaged with Illinois State Athletic Commission. Jesse enjoyed it and claimed as, "There followed six years of the most gratifying work I’d ever done." To widen the horizon he then started working on radio and television. The ‘hero’ of 1936 Olympics was still a prominent public figure. Jesse OWENSProfessor Baker thinks that there were reasons for him to be in news even after 20 years of his historic victory. Prof. Baker said, "I am convinced that were it not for the Cold War, Jesse Owens would have been forgotten. America desperately wanted some black, visible hero who had made it in American Society because the race question was the Achilles heel of US propaganda. Jesse Owens was a wonderful spokesperson for Americanism. He had made it; he was enthusiastic; he had a work ethic about him and he was very patriotic." There were few other candidates but lacked a thing or two. Paul Robinson was a Communist who lived in Paris, Jackal Robinson was a very outspoken person and Joe Louis was not on people’s mind as his career was down.

Changing Role

From a playground instructor to sports specialist of Illinois Youth Commission was a stepping stone from where he could reach to a variety of audience. He was named by the State Department as America’s Ambassador of Sports. Being the Ambassador he toured India, Singapore, Malaysia and the Philippines for two months. He met government and sports officials and as always, talked with disadvantaged children.

Later in 1956, Owens was named the personal representative of President Eisenhower to the Olympic Games in Australia. His itinerary also included visits to schools and youth clubs. He was in touch with people at various fora. The inspiring speaker addrJessed youth groups, professional organizations, civic meetings, sports banquets, schools, parent-teacher organizations, commencement ceremonies, church organizations and brotherhood and Black history programs.

At about the same time he became something of a corporate figure, endorsing products of multinational companies and working as a ‘frontman’ for them. One such corporation was Atlantic Richfield. Owens spearheaded the games in 1964 in which a million young people between the age of 10 and 15 participated. The games are still conducted every year as ‘ARCO/Jesse Owens Games’
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